Broadcasters

Our core experience lies in helping broadcasters – over-the-air, pay, specialty-TV and radio – gain access to new markets or re-position in existing markets. We have brokered partnerships, helped raise financing, prepared complete applications, assessed advertising and subscriber markets for specialty-TV genres, conducted advertiser and consumer market research, prepared business plans and the financial projections supporting the applications, and supported broadcasters in the development of briefs for regulators and governments.

We also have the capability to help broadcasters enhance their revenues through strategic analysis and process improvement in dealing with advertisers and subscribers. We have assisted broadcasters in levering technology in traffic management and other supporting information technology systems, to re-organize business processes and thus drive greater revenues and exploit cross-platform opportunities.

Broadcast Distributors

Nordicity principals have been engaged by the primary distributors of television content, i.e. DTH, cable, and MDS operators in the preparation of license applications, regulatory filings, business strategy and corporate planning. Distributors can leverage our capabilities to help make them more customer-centric, and to take advantage of multiple product lines in triple play and other new product development and roll-out.

Print Media

Nordicity principals have prepared analyses of economic, market, and technology trends in the newspaper industry as it addresses the threats and opportunities of web-based media. As well, Nordicity has analyzed the opportunities to reduce circulation losses through smaller formats, and conducted various operational analyses to reduce costs. In the magazine industry, Nordicity has assessed the financial difficulties for small and medium sized periodicals; we have also explored new opportunities from web-based solutions.

New Media

For over a decade, Nordicity principals have been helping businesses and governments understand the latest developments in new media production and distribution. We have traced the development of new digital distribution media and the impact they have on existing business models and public policy objectives. We have also helped new media associations restructure and combine forces through business plan development.

Internet-related developments pose major opportunities and threats to traditional media. Nordicity has helped broadcasters, newspapers, magazines, telecommunications companies, and content developers address the threats and take advantage of the new media platforms for their services and content offerings. We have examined in some depth the development of interactive television, video-on-demand, DVD, mobile/PDA and other online and packaged applications for public and private sector clients.

Business Solutions

• Business feasibility and business plan preparation
• Market assessment and market research
• Economic impact analysis
• Financial valuation
• IT investment business case analysis
• Capacity building and training

Strategy Solutions

• Enterprise-wide strategic planning
• Facilitation of strategic planning events
• Development of key performance indicators
• New technology impact and opportunities assessment
• Partnering and financing
• Policy and regulatory positioning
• Regional and national development strategies

Regulatory and Public Policy Solutions

• Licence applications and interventions
• Regulatory policy analysis for public proceedings
• Regulatory impact analysis
• Public policy research and advice
• Program and policy evaluation
• Industrial development policy